To launch Impulse’s gorgeous new fragrance, Loving Words, we devised and created a giant Impulse Love Heart message board, which we popped up to delight Superdrug store shoppers across the UK!
As part of the launch, Superdrug shoppers were able to create loving messages for their family and friends, using magnetic words on the giant Impulse Love Heart message board. They could then choose to have their photograph taken with the message; available to view and share as soon as it was uploaded onto the Impulse Facebook Site: www.facebook.com/impulsediaries (check it out!).